About Pixelkind

Design for complex services and organisations

Pixelkind is an independent service design consultancy based in Melbourne, helping organisations understand complex services, make better decisions about what should change, and move the right work into delivery.

We work where customer needs, operational realities, technology, policy and organisational priorities need to come together.

The focus is not design for its own sake. It is creating the clarity and evidence leaders need to make sound decisions, build internal support and move the right work up the priority list.

By bringing together research, operational insight and stakeholder perspectives, we help leaders make a stronger case for change and navigate the internal decisions needed to get it done.

Experience across complex environments

Our experience spans telecommunications, healthcare, utilities, government and media, across large and complex enterprise environments.

The work ranges from research and service strategy through to future-state design, workflows, digital product design, testing and delivery.

That breadth is particularly useful when problems cross teams, systems and organisational boundaries, spanning back-office operations, B2B services and customer-facing experiences rather than sitting neatly within one function.

Who you'll work with

Pierre Stokx

Founder & Principal Consultant

I’ve spent more than 20 years working across service, UX and product design, including senior roles across nbn, Telstra, Bupa, EnergyAustralia, Ericsson, PANDA and the BBC.

My work has ranged from national telecommunications and healthcare services to enterprise platforms and public digital products. I’ve led research and service design, shaped future-state services, built design systems, grown design teams and worked with product, technology and operations leaders to move complex work into delivery.

I founded Pixelkind to bring that breadth of experience to organisations that need senior design capability without a large consultancy team. I’m most useful when the problem is messy, ownership is spread across teams and the organisation needs a clearer view of what is really happening before it commits to a solution.

How Pixelkind works

We work directly with product, technology, operations, leadership and frontline teams to bring together the evidence and perspectives needed to establish a shared direction.

Engagements stay focused and senior, without unnecessary layers of account management or hand-offs between the people doing the work and the people making the decisions.

Where additional specialist expertise is needed, we can bring in the right capability for the work rather than building a large team by default.

Use what helps

We do not apply a fixed process to every problem.

We curate the approach to suit the organisation, the environment and what needs to be understood. Discovery may be part of the work, helping clarify the problem, identify the right questions and determine what evidence is needed.

The work might involve research, co-design workshops, service design, facilitation, workflow design, prototyping, prioritisation, detailed digital design and testing.

What matters is using the right combination of methods to discover and document the issues, reduce uncertainty and build the evidence leaders need to make the case for change, raise the priority of the right work and get it done within complex operating environments.

Have a complex service or piece of work that needs direction?

Contact Pixelkind